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Digital Marketing (5)

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Why Blogging Needs to Be a Part of Your Digital Strategy

Isn’t it a great feeling when you find a website that has exactly the information you’re looking for? Suddenly, you...

Understanding ROI: Dissecting Ad Spend, Results, and What You Should Expect

The only way to ensure your marketing is continuously optimized is to track and measure your results. Although...

What to Look for in a Media Partner: Offerings, Products, Values & More

One surefire way to improve marketing performance is by working with an experienced digital media partner with a track...

Does Your Community Know Your Name? 3 Ways to Drive Awareness to Your Healthcare Practice

For many — if not most — healthcare practices, the hard truth is that their community doesn't know their name. This is...

5 Reasons Why You Need an Omnichannel Marketing Strategy

Have you considered an omnichannel path to purchase? What about omnichannel consumer behavior and omnichannel lead...

An Introductory Guide to Targeted Advertising

The concept of targeted advertising is to have the ideal consumer in mind, equipped with as much knowledge and insight...

Reach Voters with These 6 Political Marketing Campaign Strategies

Are you interested in building awareness and connecting with voters? Then, political marketing strategies are crucial....

5 Reasons to Run Political Digital Marketing Campaigns

Reaching and connecting with voters is more important than ever. The role of digital marketing in political campaigns...

Build Credibility and Trust with CBD and Cannabis Content Marketing

There is a lot of misunderstanding around cannabis, and many businesses — from eCommerce CBD brands and...

A Short Guide to Marketing for Hospitality and Tourism Businesses

The travel industry faces many challenges: lack of brand differentiation, tough competition, economic challenges,...