Our Audience Reach
McClatchy is a locally trusted news source in diverse communities across the country. Our local newsrooms serve passionate news readers in 30 distinct markets and everywhere in between.
Engagement That's Local and Coast-to-Coast
Million
Unique Digital Visitors
Million
Views on Monthly Videos
Million
Total Social Followers
Want to know more about our audience?
Leveraging McClatchy's Digital Sites
Elevate Your Brand Visibility
Through marketing campaigns with McClatchy, we bring that same commitment to quality, transparency, and storytelling.
Connect with people reading local content. Reach your audiences at scale.
Solutions
McClatchy Premium Network Display
Unlock the potential of co-branding by collaborating with our local mastheads within a trusted environment. Experience unparalleled reach and frequency, regardless of market size, as you tap into a diverse community of interest that extends beyond local geography. With unique ways to target your message, elevate your brand's visibility and awareness on trusted, local media sites with an engaged audience.
McClatchy Premium Network Video
Inform and build a connection with your brand with Digital TV and Audio. Digital (or programmatic) audio is radio-style advertising that’s delivered to users on digital platforms.
Digital TV ads play on screens large and small and can target your preferred audience directly with ads that play on premium TV.
McClatchy Premium Network Native
Inform and build a connection with your brand with Digital TV and Audio. Digital (or programmatic) audio is radio-style advertising that’s delivered to users on digital platforms.
Digital TV ads play on screens large and small and can target your preferred audience directly with ads that play on premium TV.
McClatchy Sponsored Content
Content has the unique ability to reach users when they are actively engaging on trusted publisher websites. Our team of experts will bring your story to life with high-quality visual content and activate effective media campaigns that will elevate your brand. Experience sponsored content with both video and article placements.
Intent-driven Lead Generation
McClatchy Next Leads curates B2B sales and marketing leads using online behavior as a strong indicator of purchase intent for a product or service.
Find the businesses that are ready to buy before they do.
Recruitment | Staffing Solutions
Finding the perfect talent for your team is now effortless with our advanced digital tools and recruitment solutions. Our comprehensive resources empower you to navigate the job market efficiently, saving you time and effort. Trust our expertise to streamline your hiring process and build a winning team that drives unprecedented success.
Retargeting & Remarketing
Programmatic advertising offers a wealth of targeting capabilities and is the technology behind most of the display ads you see online. Its superpowers are reach + frequency, its ability to surround the user with multiple ad units on multiple platforms, and its ability to keep advertisers and brands top-of-mind in an evergreen, always-on way.
Social Media Marketing
Paid Social Ads (Facebook, Instagram, LinkedIn, TikTok) - Effectively reach your audience as they browse the leading social media sites, through a variety of targeting options.
Your social media strategy will promote consumer engagement and build your social presence across your most popular social platforms.
Video Pre-roll
Experience the power of storytelling to effectively reach your target audience across diverse websites. With our expertise in copywriting, we craft compelling narratives that resonate and leave a lasting impression. Let your story captivate viewers, establishing a connection that goes beyond mere advertising. Trust us to deliver your message in a way that engages, inspires, and drives results.
Browse our Articles & Resources
- McClatchy
- September 11, 2024
- Sharon Peterson
- September 9, 2024
- Kyle Robbins
- September 5, 2024