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Welcome to the McClatchy Media Blog

Our blog is here to empower you with knowledge, inspire creativity, and fuel your success. Explore the latest trends, expert insights, and actionable strategies in the ever-evolving world of SEO, social media, content marketing, and much more.

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Latest Posts

How to Create Effective Social Ads for the 2025 Holidays

Holidays bring out the busiest side of social media. Scroll through any platform in November or December, and you'll...

How to Build a Cross-Platform Campaign That Performs

Is your ad budget scattered across more platforms than you can keep track of? Many small businesses try to cover all...

How to Maximize Holiday Marketing ROI in 2025

The 2025 holiday shopping season brings unique hurdles for advertisers. Budgets are tight, but people still expect...

3 Reasons Health Ads Are Failing on Facebook in 2025

Running a gym, spa, or wellness brand comes with challenges—especially when you’re relying on Facebook ads. Plenty of...

How Social Ads Are Evolving in a Zero-Click Search World

After a quick Google search, when did you last click through to a website? If you're like most online users, chances...

How to Use Social Media Video for Your Automotive Marketing

Vehicle purchases are significant investments. Unfortunately for car sellers, that means they tend to have long...

6 Strategies for Effective Mobile Marketing

It is probably not a surprise to most people to learn that 77% of Americans have smartphones. What you may not realize...

How to Learn Which Social Platform Suits You Best (and How to Optimize for That)

Social media marketing can yield an impressive ROI and help you achieve various marketing goals, helping you engage...

What Does Success Look Like for Social Media Marketing?

Social media has become an integral part of our daily lives, both personally and professionally. It presents a powerful...

How Influencers are a Key Part of Cannabis Marketing

With almost five million people on social media globally, influencer marketing is showing no signs of slowing, and it...