TOTAL IMPRESSIONS
NFL Sponsorship Opportunities
Limited sponsorship opportunities are still available.
FOOTBALL READERS
AVERAGE HOURS OF MONTHLY TIME SPENT
ABOVE TRUST BASELINE
McClatchy will be covering the 2026 NFL Season in these key markets. Connect your brand with our highly engaged local fans!
Kansas City Chiefs
NFL season coverage lights up Kansas City as Chiefs Kingdom tunes in and your brand aligns with one of football's winningest franchises.
Avg. Monthly Unique Visitors
Average Time Spent
Newsletter Subscribers
Combined Social Followers
Average Daily Edition Views
Sports Section Lift
Kansas City
2026 NFL Schedule
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Preseason
- Week 1 – Sat 08/15 vs Los Angeles Rams
- Week 2 – Sat 08/22 at Tampa Bay Buccaneers
- Week 3 – Fri 08/28 vs Seattle Seahawks
Regular Season
- Week 1 – Mon 09/14 vs Denver Broncos
- Week 2 – Sun 09/20 vs Indianapolis Colts
- Week 3 – Sun 09/27 at Miami Dolphins
- Week 4 – Sun 10/04 at Las Vegas Raiders
- Week 5 – Sun 10/11 Bye Week
- Week 6 – Sun 10/18 vs Los Angeles Chargers
- Week 7 – Sun 10/25 at Seattle Seahawks
- Week 8 – Sun 11/01 at Denver Broncos
- Week 9 – Sun 11/08 vs New York Jets
- Week 10 – Sun 11/15 at Atlanta Falcons
- Week 11 – Sun 11/22 vs Arizona Cardinals
- Week 12 – Thu 11/26 at Buffalo Bills
- Week 13 – Thu 12/03 at Los Angeles Rams
- Week 14 – Sun 12/13 at Cincinnati Bengals
- Week 15 – Mon 12/21 vs New England Patriots
- Week 16 – Sun 12/27 vs San Francisco 49ers
- Week 17 – TBD at Los Angeles Chargers
- Week 18 – TBD vs Las Vegas Raiders
Miami Dolphins
From Hard Rock Stadium to the streets of Miami, Dolphins football brings speed, star power, and excitement every fall, putting your brand at the center of the action.
Avg. Monthly Unique Visitors
Average Time Spent
Newsletter Subscribers
Combined Social Followers
Average Daily Edition Views
Sports Section Lift
Miami
Hard Rock Stadium
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Preseason
- Week 1 – Fri 08/14 at Washington Commanders
- Week 2 – Sat 08/22 vs New York Giants
- Week 3 – Fri 08/28 vs Philadelphia Eagles
Regular Season
- Week 1 – Sun 09/13 at Las Vegas Raiders
- Week 2 – Sun 09/20 at San Francisco 49ers
- Week 3 – Sun 09/27 vs Kansas City Chiefs
- Week 4 – Sun 10/04 at Minnesota Vikings
- Week 5 – Sun 10/11 vs Cincinnati Bengals
- Week 6 – Sun 10/18 Bye Week
- Week 7 – Sun 10/25 at New York Jets
- Week 8 – Sun 11/01 vs New England Patriots
- Week 9 – Sun 11/08 vs Detroit Lions
- Week 10 – Sun 11/15 at Indianapolis Colts
- Week 11 – Sun 11/22 at Buffalo Bills
- Week 12 – Sun 11/29 vs New York Jets
- Week 13 – Sun 12/06 at Denver Broncos
- Week 14 – Sun 12/13 vs Chicago Bears
- Week 15 – Sun 12/20 at Green Bay Packers
- Week 16 – Sun 12/27 vs Los Angeles Chargers
- Week 17 – Sun 01/03 vs Buffalo Bills
- Week 18 – TBD at New England Patriots
What is happening in Dallas/Fort-Worth?
Dallas/Fort Worth becomes a World Cup viewing hub where local supporters gather and your message scores with every match.
Dallas/Fort-Worth
AT&T Stadium
Group Stage Matches
- June 14, 2026 Netherlands vs. Japan
- June 17, 2026 England vs. Croatia
- June 22, 2026 Argentina vs. Austria
- June 25, 2026 Japan vs. UEFA Play-off B Winner
- June 27, 2026 Jordan vs. Argentina
Knockout Stage
- June 30, 2026 Round of 32 match
- July 3, 2026 Round of 32 match
- July 6, 2026 Quarterfinal
- July 14, 2026 Semi-final
What is happening in The Bay Area?
World Cup excitement spans The Bay Area as fans follow every goal and your brand joins the action.
The Bay Area
SoFi Stadium
Group Stage Matches
- June 12, 2026 USA vs. Paraguay
- June 15, 2026 Iran vs. New Zealand
- June 18, 2026 Switzerland vs. UEFA Playoff Winner A
- June 21, 2026 Belgium vs. Iran
- June 25, 2026 UEFA Playoff Winner C vs. USA
Knockout Stage
- June 28, 2026 Round of 32 Match
- July 2, 2026 Round of 32 Match
- July 10, 2026 Quarterfinal Match
What is happening in Seattle/Tacoma?
Seattle/Tacoma fans come together for the World Cup while your brand connects with the home crowd and visiting supporters.
Locally Essential.
Nationally Relevant.
Every fall, the NFL takes over America, and McClatchy covers the teams at the center of it all.
The reigning Super Bowl champion Seahawks. The Chiefs, a modern dynasty with multiple recent titles and near-annual Super Bowl appearances. America's Team, the Cowboys, the most popular franchise in sports. Plus rising storylines in Miami and Carolina that keep fans locked in all season long.
These aren't just teams. They're the headlines, the rivalries, and the conversations that drive the NFL season. McClatchy's trusted local journalism puts fans closer to them than anyone else.
For brands, that means alignment with championship-caliber content in markets where passion peaks, with five-plus months of sustained engagement from kickoff to the Super Bowl.











