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Recruitment Advertising That Reaches the Right Candidates

Finding qualified candidates takes more than posting a job. McClatchy's recruitment advertising solutions combine local news audiences, AI-powered candidate matching through JobCase, and multi-channel digital placements to connect employers with active and passive candidates — locally and nationally, wherever your ideal candidates are. We build a strategy around your hiring goals.

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Hiring / Self-Service

Premium Recruitment Products

Premium Audience Network

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Partner with our trusted local publications to reach a wide audience of job seekers. We offer various advertising solutions, including display, video, native, and prime positioning, to connect you with your target audience effectively. Expand your reach beyond local boundaries and engage with job seekers where they are.

McClatchy Expanded Reach

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Expand your candidate reach with McClatchy's diverse media offerings. We provide SEM, targeted email, social media, programmatic ads, and more. With precise targeting by job title, location, behavior, and more, we'll help you find the right fit for your specific recruitment needs.

Candidate Search

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Broaden your search to encompass both passive and active candidates. 

Matched Candidates

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Get details on applicants who meet your criteria.

Job Videos

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Enhance your job listing with engaging recruitment videos.

My Job Board

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Engage with job seekers in a dynamic, online space. 

Maximizing Candidate Reach

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Targeted Audience Networks

Post on niche affinity sites to connect with a wide array of diverse job seekers, ensuring that your job postings resonate with the right audience.

College
Diversity
Green Employers
Social
Veterans
Diverse Equity and Inclusion
And More!

Industry Specific Networks

Pinpoint ideal candidates in key sectors throughout our industry-focused job networks, ensuring you find the right fit for your specific needs.

Accounting and Finance
Construction
Education
Healthcare
Nursing
Hospitality
And More!

Our Performance Product Line

Maximize your position's exposure with MaxRecruit®.

MaxRecruit® takes the complexity out of selecting job sites. Your vacancy will be automatically shared with leading aggregators, including:

Indeed®
Glassdoor®
Jobs2Careers
Nexxt®
ZipRecruiter®
And 25+ others
Sharon Peterson, Recruitment and Automation Manager at McClatchy

Sharon

Recruitment and Automation Manager at McClatchy

Meet Your Recruitment Expert

With over 29 years of experience, Sharon Peterson is a dedicated Recruitment Strategist known for creating customized recruiting campaigns that attract top talent.

Her expertise spans various media, including print, job boards, and digital solutions. Sharon's thorough research and tailored strategies ensure clients meet their hiring objectives effectively.

Sharon excels in understanding the recruiting landscape and is renowned for her empathetic approach, listening carefully to clients' needs and frustrations to develop the perfect hiring solutions. She is committed to client success, results-oriented, and passionate about achieving positive outcomes.

Having worked with clients nationwide across diverse industries, Sharon's extensive knowledge and unwavering dedication make her a valuable partner in the recruitment process. She consistently helps clients achieve their hiring goals efficiently and effectively.

Sharon's strategies are supported by McClatchy's partnership with JobCase, giving clients access to AI-powered candidate matching alongside trusted local news placements.
 
 
 
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Blog & Resources

Browse Our Recruitment Marketing Articles

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Turn Your Year-End Insights into a Winning Strategy for 2026

As you close out another business year, your performance data holds the key to a smarter 2026. By analyzing what...
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Get in Touch

Eager to discover the recruitment opportunities McClatchy offers? Our specialized team of recruitment professionals is on standby to provide you with the assistance you need. Please complete the form and Sharon will be in touch with you shortly.

Frequently Asked Questions

McClatchy offers targeted display, video, native, paid social, programmatic placements, and AI-powered candidate matching through JobCase. All campaigns are customized to your hiring goals, budget, and target market.

McClatchy places recruitment ads within local news environments where passive candidates already spend time. This puts your open roles in front of engaged community members who may not be actively searching but would consider the right opportunity.

McClatchy serves employers across 30 local markets nationwide, and can extend reach nationally through our digital network and JobCase AI matching. Contact Sharon to confirm coverage for your specific hiring needs.

Complete the contact form on this page and Sharon Peterson, McClatchy's Recruitment Strategist, will be in touch shortly to review your hiring goals and build a strategy tailored to your open roles and market.

McClatchy's recruitment advertising is powered in part by JobCase's AI matching technology, which analyzes candidate profiles, skills, and behavior to surface job listings to the most relevant job seekers — improving applicant quality and reducing time-to-fill.