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Digital Marketing (2)

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Why Banks Should Market More to their Existing Customers

Banks work hard to bring in new customers, but they don't always focus the same effort on those who have already been...

Creating Interactive Digital Marketing Experiences

There are a variety of mediums available to businesses for getting their messages out to their target audience. Many...

Harnessing the Potential of Personalized Messaging for Your Business

Everyone responds to the personal touch – which is particularly true with marketing, where customers not only expect...

Incorporating Visual Storytelling in Your Marketing Videos

There is a reason that brand storytelling helps put customers at the center of your advertising arcs. It's all in the...

How to Tailor Digital Marketing to Your Specific Audience

In the realm of digital marketing, the "one-size-fits-all" approach is outdated. Success in the digital world hinges on...

Top Chrome Browser Extensions for Digital Marketing

By its name alone, it is obvious that digital marketing embraces technology. However, some of the most helpful tools...

5 Reasons to Start Your Holiday Marketing Well Ahead of Season

Santa's sleigh bells may seem far off in the distance, but they're just around the corner for businesses. The holiday...

The difference between SEM & SEO, and why you should be running both!

Digital marketing is a vast and complex world with multiple tactics and strategies that businesses can adopt to reach...

Google Analytics 4 vs. Universal Analytics: Understanding the Key Differences

In the realm of web analytics, Google Analytics has long been a trusted tool for businesses to gain insights into user...

How O&O Platforms Boost Your Marketing Success

Today, businesses have many choices of where to invest their advertising budget. The digital options – referred to as...