Skip to content
seo-GettyImages-1409443879

Search Engine Optimization (SEO)

Digital optimization for search engines.

Meet people at the exact moment they search for answers online.

Learn More About SEO

Download Ready-to-Use Guide

Reach highly specific audiences using relevant keywords

Computer with McClatchy website

The best websites are backed with a comprehensive search engine optimization (SEO) strategy that helps quickly increase traffic, backlinks and other metrics that search engines use to rank your website.

Our SEO team provides local optimization to more than 750 locations and has over 150,000 page-one keyword rankings nationwide.

Why Use Us for SEO?

We help you achieve lasting results and use data-driven keywords to get the best ROI for your brand.

Contact Us
Testimonials

What Our Customers Say

Our McClatchy marketing strategies have become our #1 source for leads - what a great ROI!

McClatchy Client
Multi-Market / National
Blog & Resources

Browse our Articles & Resources

Marketers review their annual budget to make decisions about 2026 strategies.
Marketing Strategy

Turn Your Year-End Insights into a Winning Strategy for 2026

As you close out another business year, your performance data holds the key to a smarter 2026. By analyzing what...
Read more
Post-it notes that say "Holiday email campaign," and "influencer holiday takeover" pinned to strings with nutcracker pins.
Small Businesses

How Can Small Businesses Succeed at Holiday Marketing?

For small businesses, the holiday marketing rush is nothing like what the big retail chains experience. While the...
Read more
A woman shops online, surrounded by holiday gifts, next to a warm fireplace.
Social Media Advertising

How to Create Effective Social Ads for the 2025 Holidays

Holidays bring out the busiest side of social media. Scroll through any platform in November or December, and you'll...
Read more
Browse all articles

Learn more about our SEO strategies.

We can help you market to the dedicated community you want to reach.

Fill out this form and one of our dedicated experts will get back to you within one business day.