Delivering the right message, at the right time, for the right audience

McClatchy is a nationally recognized brand reaching millions of consumers coast to coast as an essential part of the 29 communities we represent. If you are interested in having your articles featured on one of our sites, please fill out the form below. We will evaluate your answers to see if your content is a fit.

Thank you, for your interest in a sponsored article with McClatchy.

Before you reach out, please review the following policies to make sure they align with your goals.

  • All articles are subject to review for adherence to all McClatchy policies and guidelines, content categories, and publishing will be at our discretion.



  • If you are not a representative of the business mentioned in the sponsored article or a marketing agency representing the business, you will need to explain how you are not promoting affiliate marketing.


  • McClatchy will not take part in producing/writing the content. All text, pictures, video, etc., featured in the article, as well as the headline and byline, must be sent publication ready.


  • The byline should include the writer’s name, not a pseudonym.


  • Approved content will be posted in a “Sponsored Content” section on our site. McClatchy will add the following disclaimer: “SPONSORED CONTENT is content paid for by a partner. McClatchy's Commerce Content team, which is independent from our newsroom, oversees this content.”


  • Articles may feature up to three external links including company main site, contact page or social media sites. Articles that feature affiliate marketing links designed to persuade the user to buy a product/service will be rejected.


  • Articles will be indexable to search engines, but all external links will be set as no-follow.


  • The rate to publish an article ranges from $1,000 to $1,750 per article per site for a maximum of 6 months. Pricing will vary depending on the McClatchy website. McClatchy must receive credit card payment prior to the article being published.


  • McClatchy, at its discretion, retains the right to unpublish content that poses legal, financial or reputational risk to McClatchy. Partners will be notified if we exercise the right.


  • Prohibited Content includes: Gambling, Social Casino Games, Guns and Firearms, Advocacy, Political, Tobacco/Vaping, Lottery and Sweepstakes, Illegal Drugs, Drugs or Procedures making deceptive claims, Get Rich Quick/Pyramid schemes and Sex Trafficking.